Branding & Marketing expertise
to take you from idea to pilot to successful scalable solution

Ammalosy's core belief:

"Every founder's positive impact idea deserves success"

SERVICES

 

Tailored 1-on-1 Coaching & Expertise. 

 

Focussed on delivering 

Game-changing strategy

Actions and

Accountability. 

To help you:

1) Articulate your idea

2) Define your brand purpose (see case study)

3) Review target audience, market opportunity, customer journey

4) Drive the pilot process

5) Ensure you have a sharp MVP definition

6) Develop the most effective go-to-market strategy

7) Identify the most appropriate growth and scale-up approach 

ABOUT

 

AMMALOSY is run by Ashley Usiskin.

 

 20+ years leading teams

at world-class ad agencies,

client-side marketing departments and

as a start-up co-founder in        

AMsterdam,

MAdrid,

LOndon

and SYdney.  

This global journey has given me a curious, insightful, and open-minded perspective to understanding brands from many cultures and categories.

 

 

I worked with the founder of doppio.bike - the 2-seater e-bike - to develop the brand and launch marketing strategy for the Netherlands. 

 

 Extensive insight gathering and collaborative sessions with the team led to a powerful definition of the brand and the brand line "Double the fun"

The customer journey was mapped out to then develop an integrated and sales-focused launch plan.  This has all helped establish doppio to be known as THE ultimate  2-seater e-bike. 

Plus most importantly hit Year 1 sales targets! 

 

Sloterkade 166N, 

Amsterdam, 1059EB

ashley@usiskin.com

 

AMMALOSY, a Dutch registered company: kvk 70941270